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Codie Sanchez
92 recommendations
YouTube
Products they use or recommend
Claude
Whisper Flow
Excel
Venmo
Flat Hand Method
StrikeFire Productions
BizScout
Professional makeup services
ChatGPT
Replit
Hostinger
Beehive
Wealthfront
Coffee/Lattes
Online Domain
Loom
Kowi
mortgage recasting
mortgage rate modification
student loan refinancing
salary negotiation
low-cost investment providers
Calendar
50/30/20 rule
FU fund
ownership tithe
Online domains
Stock Market
Grocery delivery services
Pet walking services
Smart home setup services
Personal styling services
Pareto Principle
borrow the week framework
decide once principle
keep the three principle
All recommendations
"I use Claude code and Claude code basically allows me to make things that are like another agent that can do things for me. All I have to do is talk to it like a human and it starts actually creating a real usable database."
"Basically, I don't type anymore. I just go like this. Hey guys, can you go ahead and send that for me? Bam. And there it is."
"Then I also use the flat hand method. Let the scorpion walk on my hand rather than grabbing it, which mimics a predator from above."
"So, I want to think about where you spend money on businesses and they have cash. So, think about this for a second... when you go and spend money with Venmo, you know that the business is small."
"I put it in an Excel spreadsheet. These days, you could throw that Venmo into AI and Rock and Roll."
"So I spent about 3K a month on that business. That is a podcast production business when I used to have a podcast way back in the day and it had $350,000 in revenue."
"Let's look at what's available on BizScout. So here's one. 25K to get in as a price."
"I mean, I pay my makeup lady $300 per visit."
"Borrow the week. Stop guessing how to run the business. Look at how operators ahead of you spend their time."
"Decide once. If a decision repeats, it shouldn't live with you. Document it. Push it down."
"Keep the three. Only keep decisions that affect capital, people, or direction. Everything else is noise."
"Won't you spend $6 to sit across from someone who could 100x your potential? The entire specialty coffee industry could double prices tomorrow. And if you do it right, it's still probably worth it."
"I started out with an AI assistant. You could use one like Kowi."
"Record a Loom, drop it in a doc, never explain it again. Every system is a silent employee."
"You auto make sure that you invested in something like Wealthfront. That is a micro decision that is for the positive."
"Say, I'm being offered X% with another lender. Can you match it or beat it? Then ask for perks. Do you have any rate reduction, loyalty, or hardship programs I can qualify for?"
"Audit your fees. Move to low-cost providers or negotiate the rate down. Say, 'What's the expense ratio and do you charge me a management fee?'"
"Here's what I expected to do this year. Here's what I actually did. Based on exceeding my metrics, I'd like to request a raise of X."
"Mortgage recasting. Rare but real. You make a lump sum principal payment. Lender recalculates your payment. Your monthly payment drops."
"I'd like to explore a rate modification. I've been a strong borrower, but current market rates are lower. What programs do you have for a permanent rate modification?"
"I want you to put that big decision you need to make on the calendar. The day that you need to quit the job you hate, the day you need to launch the product, the day you need to fire that person, the day you need to leave your relationship, whatever it is, put it on the calendar."
"All you have to bring an open mind, some crazy ideas, your laptop charged important ChatGPT or Claude and Replit."
"All you have to bring an open mind, some crazy ideas, your laptop charged important ChatGPT or Claude and Replit."
"All you have to bring an open mind, some crazy ideas, your laptop charged important ChatGPT or Claude and Replit."
"What about 10% into savings that you use to buy a cash flowing business? A lot of what we talk about with people who are in jobs but want to buy one is called an ownership tithe."
"The second thing that I was taught in finance is having an FU fund. You save 3 years worth of your annual living expenses."
"I like the classic 50/30/20 rule. Almost everybody in finance knows this rule. 50% of your paycheck goes to needs, 30% to wants, 20% to savings, investing."
"If you put 100k into the stock market instead of home equity 20 years ago, you'd likely have an extra 350,000 to 450,000. Stocks beat owning a house by 3x over 20 years."
"These are the small but high-frequency tasks nobody wants to do when they have money. Grocery deliveries, pet walking, dry cleaning, pickups, errands."
"So now you're solving problems they can't do themselves or don't want to. Smart home setup, personal styling, organizing, low competition, high-value niche."
"So now you're solving problems they can't do themselves or don't want to. Smart home setup, personal styling, organizing, low competition, high-value niche."
"These are the small but high-frequency tasks nobody wants to do when they have money. Grocery deliveries, pet walking, dry cleaning, pickups, errands."
"You write down the 10 things that drive 80% of your profit. Then, build a system so someone else can do 80% of them. This is called Pareto's principle."
"Google's Gemini class systems now uses around a 100 million times more compute than AlexNet did a decade ago."
"Goldman has a widely cited 2023 report that's estimating up to 300 million full-time jobs globally could be affected."
"From 2012 to 2018, OpenAI found that the compute used in the largest training programs grew by 300,000 times, basically doubling every 3.4 months."
"I went to Arizona State, which is really Harvard of the West if you ask me."
"I started a company called Vanguard and then I went to Goldman Sachs and then I went to State Street."
"I started a company called Vanguard and then I went to Goldman Sachs and then I went to State Street."
"I started a company called Vanguard and then I went to Goldman Sachs and then I went to State Street."
"I hit not inbox zero, but I do one email."
"So, he launched Industrial Light Magic because he was like, 'I'm going to build the tech myself.' ILM has done the effects for 350 plus movies like Jurassic Park, Marvel."
"Then, he invented the Dykstraflex motion control camera. Once he proved it works, every other studio had to use it."
"He bought one that already worked using an SBA loan for 800K. The bank took most of the risk and he kept the upside."
"And they're like trusting you, the consultant, not the business overall, unless you're Deloitte or something."
"So, in 1957, a professor at John Hopkins named Dr. Kurt Richter ran a dark experiment."
"When 50 sells a show to Netflix or stars, the production budget pays rent to him."
"I used to work on Wall Street. I worked at Goldman Sachs and State Street for a decade."
"Where are small businesses that you know you already spend money on? Well, probably in your Venmo and your PayPal, right?"
"I used to work on Wall Street. I worked at Goldman Sachs and State Street for a decade."
"It was called the Marshmallow Study, famously. The cool part is you can actually turn yourself into the type of person that has self-control or delayed gratification."
"Look at this headline. Student coders seek work at Chipotle. 10 years ago, do you think that people from Stanford would be working at Chipotle?"
"The S&P 500, arguably one of the best wealth creation tools in history, is like largely a network of MBAs."
"That's a 0.6% return. You'd make more money in a savings account."
"According to researchers at Cambridge, your brain doesn't even reach full adult mode until around 32."
"Steve Jobs famously loves hiring divas. Why? They know what they're doing."
"Pat Mahomes didn't just bring three Super Bowl wins to Kansas City. He brought something maybe more valuable. In 2018, Mahomes publicly said, 'I love Whataburger.' Posted it on X. Then he decided, 'Wait a second. I could bring a piece of this franchise to Kansas City.' They now operate all 29 Whataburger locations in the area."
"You basically show up of your private jet onto a private Maybach that picks you up when you come off that takes you to a private hotel entrance"
"The Wall Street Journal just revealed something wild. The ultra wealthy, they don't actually live in the same America as you and me."
"Streaming was marked as freedom. But they quietly rebuilt the exact same overpriced Frankenstein you tried to escape from cable."
"If you're older like me, you had cable back in the day, which meant that you had all these combo things."
"I quit Wall Street. I quit seven figure jobs I hated."
"with AI coming, this means that we have to think less and less. I can tell immediately if something is made with AI or not."
"Anybody who is trying to sell you a Pokemon card thinks you're an idiot. The problem is that none of these things hold their value over time."
"ATM routes. People love to say that ATMs are like vending machines. I think they're completely different. And one, tiny margins. We're talking 1 to 3%."
"Amazon FBA. I think it sounds great. There's lots of people online, but then Amazon owns you. They can suspend your account overnight, copy your product."
"You know the old saying, nobody ever got fired for hiring McKinsey. New saying, 'Good chances are you'll get fired by working at McKinsey.'"
"Zooms may be stealing all of your paycheck. The face to face 34 times more effective. Literally, the more times people got on Zoom to ask, the less money that they made."
"It's also why I'm hosting my MSM live event and you should be there. If you do not already own a profitable business, you can learn how. I will teach you virtual online."
"Come to Main Street Millionaire Live. I'll show you how to do the exact same thing."
"That's exactly why we host Main Street Millionaire Live. Go to www.msm.live."
"The QSBS allowed me to make 300K tax-free from a fortune cookie advertising company called Open Fortune."
From:
The U.S. Government is Literally Paying People to Start Businesses in 2026
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▶ 4:58
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Feb 2026
"I started something called the boardroom where our members have seen their businesses grow by 2x, in some cases 47% in one month."
"This is the ownership control framework. Risk you don't understand, fear. Risk you can measure math. Risk you can structure leverage."
"In business, I call this the core four. And it's how you find a business to buy that is quote unquote harmless."
"You guys could also go to Codie.Chat. That's my AI Codie. Chat."
"We're going to be doing something kind of wild. We're going to give away $10,000 worth of goodies today on this stream live."
"This is what I call the five before you quit."
"If you want to learn everything I just talked about in 72 hours, virtual from anywhere in the world, go to www.msm.live. I'll teach you everything you need to know about doing deals."
"Inside the Contrarian Academy, we show aspiring business owners exactly how to make their first acquisition. I've taught more than 14,000 people in our communities."
"In 3 days, I will help you make more money and more profits inside of your business with this one trick."
"That's what Main Street Millionaire Live is for. We actually help you pressure test which deal fits you, not just anyone, so that you don't make any expensive mistakes."
"By the way, I'm Codie Sanchez, founder of Contrarian Thinking, and we've built dozens of businesses with mostly non MBAs."
"So I ended up creating something different to serve this community. Another way for current and aspiring business owners to get the tactical education they need."
"I was terrified to say out loud that I wanted my book, Main Street Millionaire, to hit the New York Times bestseller list."
"Actually, at our event, Main Street Millionaire Live, I'm going to tell you how thousands of people have done this with boring businesses because it's not so boring if the price tag is really big."
"That's why at my company, Contrarian Thinking, we're all in person, no remote. That's because I want my people to make so much money."
"So I'm going to give you my little secret. It's called Beehive. So you spin up a newsletter in minutes. You customize it. They help you grow it and you get people to pay you immediately for ads because they have an ad network just like YouTube does. In fact, I am such a fan, I'm not just a user, that I invested money."
"That's why I like online domain. You can get the name you want like cody.online. Go grab online domain now before someone else does."
"So you go to beehive which is beehiv.com/cody and use code cody30. It'll give you 30% off your first three months."
From:
The U.S. Government is Literally Paying People to Start Businesses in 2026
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Feb 2026
"Use something like Hostinger. You get your domain, website, email, and even AI tools all in one place. Go to hostinggrow.com/cody10 and use code cody10 to get the New Year's deal."
"Right now, you can get a clean and professional domain name for just 99 cents with Online. Get a .online domain name that your customers can trust right from the start."