The 6 Human Needs That Drive Every Decision You Make with Codie Sanchez

Tony Robbins · · 10 min

Tony Robbins joins Codie Sanchez to explain the six human needs that drive every decision, and how to use them to create real behavioral change in others.

Watch the episode 10 min · YouTube

The gist

  1. Everyone is driven by two of six needs: certainty, uncertainty, significance, connection, growth, or contribution. Knowing someone's top two tells you how to reach them.
  2. Significance is overvalued thanks to social media. Robbins says connection and contribution produce more lasting satisfaction than chasing status.

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