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1 creator
"This is officially the best video stabilization I've ever seen in a smartphone. So, as long as you turn on this S26 Ultra's horizon lock right there and hit record, you can have the least steady hands in the world."

Marques Brownlee

God Tier Stabilization
1 creator

Organic social media creative testing and underpriced attention acquisition for marketers

"I believe that Spotlight is the most underrated opportunity for people. I view Snapchat Spotlight as Instagram and TikTok's equal. I don't know of anyone who talks about it besides me. I think that's the biggest opportunity in marketing."

GaryVee

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Content distribution with low competition for higher organic reach

"Snapchat Spotlight. Snapchat has its own TikTok Instagram version — it's called Spotlight. No one's there, so you're going to stand out."

GaryVee

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Store Is Studio

Technique

1 creator

Making authentic business content on location rather than on fancy sets

"I believe the best studio in the world is the world. I tell my clients, which are mainly Fortune 500 companies, I'm like, 'Look, let's make content at stores, in parking lots, at festivals.' ... Store is studio is something that I've really championed more ..."

GaryVee

Teleprompter

Software

1 creator

Reading AI-generated scripts while filming video ads

"If I wanted to get Claude to make a script for me and then put it on a teleprompter app, I use this app. It's literally called Teleprompter, okay? It's 20 bucks a year. I would just take the script, paste it into the Teleprompter app, and then it would look..."

Chris Koerner

Topaz

Software

1 creator

Finishing and polishing AI-generated creative — improving resolution and creating final export files customers want to publish

"Then I would use Topaz, lip sync, voice captions, and export tools to finish the work. These tools improve resolution, localize and improve performance, and create the actual files the customers want to publish at the end of the day. They can polish a good ..."

Greg Isenberg

1 creator

Educating and pre-selling dental implant patients before the treatment plan presentation, handling objections proactively and building conviction prior to purchase

"Before they actually sit down with you, you should have them watch a little VSL — a video sales letter. Maybe you have them wait in that office for 5 to 10 minutes, and while they're there, you just give them this iPad: 'Hey, be right with you, watch this.'..."

The Game w/ Alex Hormozi

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Pre-call education and objection handling for prospects before discovery calls, debrief calls, and bottom-of-funnel decision makers like CEOs/CFOs who won't join the call

"I want you to add a video sales letter before the call. Before you ever talk to a customer, you should have a video sales letter. Now, if you have two conversations, there's two VSSLs. Inside of the VSSL, I can walk you through how to structure it. I like h..."

The Game w/ Alex Hormozi

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Vine

Software

1 creator

Short-form video content creation that launched his social media career

"I would say it was Vine. I downloaded Vine the first day it came out. It was promoted through Twitter. I was like, 'Oh, this is super interesting.' And I just started making videos in my cafeteria at school."

Jake Paul

Vlog-Style Content

Technique

1 creator

Standing out on LinkedIn by documenting a founder journey in a format unfamiliar to the platform's audience

"My first angle was to take the learnings from YouTube and publish vlog-style content on LinkedIn, which is really popular on YouTube. That really created a pattern break. You see a lot of launch videos and expert interviews on LinkedIn, but you don't see th..."

Gaurabh Mathure

1 creator

Played during the 20-minute body scan at events to educate and sell prospects simultaneously, bridging the gap between scan and close meeting.

"I would have people watch a VSL and set an appointment for later that day for a close. Do scan plus VSL at the same time so that they understand what's going on, but the whole time they're being sold. Then right afterwards, you can have those close meetings."

The Game w/ Alex Hormozi

YouTube Channel

Software

1 creator

Repurposing radio show content into bite-sized segments, publishing shorts and 5-7 minute topic videos, hosting long-form advisor interviews; now generating measurable client acquisitions

"We added a YouTube channel. We started doing YouTube and lo and behold I got an email from a producer at Fox Business — Maria Bartiromo would like to have you on Monday. I had 10,000 YouTube subscribers within a week after that aired. We're a little over 50..."

David Brooks

YT-DLP

Software

1 creator

Pulling YouTube video transcripts for research.

"I've been using yt-dlp, but you're saying that this other thing can just pull the transcript in one second?"

Peter Yang

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Extracting transcripts from YouTube videos for Hermes to research and pull information

"You can use the official YouTube API through the Google Cloud console process, or you can just install yt-dlp, which is this free tool that you can use to get transcripts for any video."

Peter Yang

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Products are related to this topic through catalog tags. Quotes describe the creator’s stated use; they are not necessarily recommendations for this topic.

Creator counts cover all uses and all dates. Each person counts once per product family. Paid promotions and passing mentions are excluded. Items are ordered by creator count, then name.

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