$98K in 2 Months From a Business That Costs $9 to Start
Chris Koerner talks with digital marketer Nico Moreno about how his free Skool community, which cost $9 to start, brought in close to $100,000 in two months, with high-ticket coaching sales closed entirely in DMs.
The gist
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Nico says his free Skool group, about 250 members grown through TikTok without paid ads, made about $98K from 12 to 15 buyers.
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Nico says his best TikTok hooks use small, relatable numbers, like "ChatGPT built me a $47 ebook in 20 minutes," rather than big income claims.
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He polls members, DMs those who vote ready, and closes in DMs with a 10-minute video and tiers of $25,000, $15,000 and $4,900.
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Nico says most people undercharge, and his offer stack exercise adds up what each part of their knowledge is worth, often reaching thousands.
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To get Skool to promote your group with its ads, Nico suggests a ChatGPT-made cover photo, linked social profiles, high engagement and low churn.
"I've had multiple people sign up for basically my highest end package price-wise through TikTok. And I can see that they came from TikTok. So there's real buyers on there. Don't sleep on TikTok is what I'm telling people."
▶ Play at 10:3825 creators recommend it, including GaryVee, Chris Camillo, and Adam Aleksic.
See all on the TikTok page"Create your Skool cover images with ChatGPT in like one minute and make it look bomb, make it look like, wow, people want to join because it looks so good."
▶ Play at 38:26163 creators recommend it, including John Coogan, Peter Yang, and Riley Brown.
See all on the ChatGPT page"I learned a way to package what I had inside my head and like kind of just tabulate the amount of money that each of those things is worth and then just add it up like an offer stack."
▶ Play at 20:342 creators recommend it, including Codie Sanchez.
See all on the Offer Stack pageWhat they recommend · 4 picks
"I've had multiple people sign up for basically my highest end package price-wise through TikTok. And I can see that they came from TikTok. So there's real buyers on there. Don't..."
"Create your Skool cover images with ChatGPT in like one minute and make it look bomb, make it look like, wow, people want to join because it looks so good."
"I started using AI chatbots specifically... I figured out that you could create those completely for free using Facebook Messenger."
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