Want to Make Money With AI? Stop Just Chatting With It
Chris Koerner and Beehive founder Tyler Denk show how connecting Claude to your apps through MCP connectors turns it into a money-making tool, from digital products to sponsor leads to local events.
The gist
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Denk had Claude scan his content and find an old Figma presentation, which he sold as a $10 newsletter playbook to over 1,000 buyers for $10,000.
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Koerner records calls with Fathom and treats the transcripts as a cheap insurance policy, prompting Claude about them roughly once a month.
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Denk tests four subject lines per issue using ones Claude writes from his past results, which showed two-word subject lines got 42% opens versus 37% above five words.
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Denk runs scheduled Claude tasks for weekly sponsor reports and a daily lead finder that spots highly engaged readers at companies likely to advertise.
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Koerner polled about 6,100 Utah and Idaho subscribers, got 405 votes for a live Shark Tank event, and made about $12,000 with $29 tickets.
"Where I think Claude is great is being an editor so my content is free of mistakes and errors and calls out factually incorrect things, right? And so every time that I'm done writing one of my posts, I just drop the entire draft into Claude. It's already trained on all of the ..."
▶ Play at 10:06"Yeah, I kind of just did that. I said, "Find me 20 highly engaged subscribers that likely have a high net worth based on everything you or Beehiiv knows about them." ... Oh, look at this. Look at this brand new segment."
▶ Play at 23:55250 creators recommend it, including Riley Brown, This Week in Startups, and Peter Yang.
See all on the Claude page"Because it had access to both Figma and my Google Drive, it actually identified a presentation that I gave where I already did the work for this digital product, which is the coolest part."
▶ Play at 4:1031 creators recommend it, including Ali Abdaal, Claire Vo, and Jordi Hays.
See all on the Figma page"I had a Fathom note taker and it's like I'm never looking at this... But then I kind of switched my thinking to this is an insurance policy... or my Fathom recordings I will prompt it once a month."
▶ Play at 6:394 creators recommend it, including Corey Ganim, Ali Abdaal, and Wendy Ciehanski.
See all on the Fathom page"Every time that you post a newsletter, best practice is to test probably four different subject lines. I did that today... This is the one that won. It had 21% open rate. You can see the bottom one 17.9%. That 3% difference there at 130,000 subscribers... it's thousands of rea..."
▶ Play at 10:44What they recommend · 5 picks
"Where I think Claude is great is being an editor so my content is free of mistakes and errors and calls out factually incorrect things, right? And so every time that I'm done wr..."
"Every time that you post a newsletter, best practice is to test probably four different subject lines. I did that today... This is the one that won. It had 21% open rate. You ca..."
"I had a Fathom note taker and it's like I'm never looking at this... But then I kind of switched my thinking to this is an insurance policy... or my Fathom recordings I will pro..."
Tyler Denk
3 picks · guest
"Where I think Claude is great is being an editor so my content is free of mistakes and errors and calls out factually incorrect things, right? And so every time that I'm done wr..."
"Every time that you post a newsletter, best practice is to test probably four different subject lines. I did that today... This is the one that won. It had 21% open rate. You ca..."
"Because it had access to both Figma and my Google Drive, it actually identified a presentation that I gave where I already did the work for this digital product, which is the co..."
Chris Koerner
2 picks
"I had a Fathom note taker and it's like I'm never looking at this... But then I kind of switched my thinking to this is an insurance policy... or my Fathom recordings I will pro..."
"Yeah, I kind of just did that. I said, "Find me 20 highly engaged subscribers that likely have a high net worth based on everything you or Beehiiv knows about them." ... Oh, loo..."
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