← All topics

Explore facebook

Related products and practices, with creator experiences across different uses.

Meta Ads

Software

18 creators

Promoting venue party packages to locals within a 5-7 mile radius

"That was less than $100 in ad spend. / So $100 in Facebook ads and got $10,000 in bookings. Yes... Now we've learned just focus on our zip, five to seven miles. That's the sweet spot."

Justin Hall

More source quotes

Targeted advertising.

"When I first started running Facebook ads 9 years ago, right out of my college dorm room... Meta's algorithm is so powerful that it will hand it to Karen with husband John in Kansas and go find her specifically."

Greg LaVecchia

Customer acquisition for snail mail subscription businesses

"Meta ads, like that's a non-negotiable. I would not find an expert. You got to dig into the weeds. You got to learn the ads yourself because that is how this entire business grows... I would not be disheartened by spending 1,500 to get 10 customers because ..."

Chris Koerner

View all product sources →
9 creators

Selling garage items and finding cheaper subcontractors via an AI agent

"Where are all the best deals and all the best subcontractors? Facebook Marketplace, right? Not on Thumbtack, Angie's List. Those are expensive ones, guys... I want to hire the guy that you're going to hire. You want to find that guy? He's going to be on Fac..."

Chris Koerner

More source quotes

Buying tables and furniture cheaply for the venue

"Facebook Marketplace, Craigslist, that's your best friend... When I find the regular Lifetime round tables that are $120 at Sam's or something, I try to get them on Facebook Marketplace for 30 bucks."

Justin Hall

Shopping for used ranch equipment (side-by-side, Bobcat, tractor)

"I bought this ranch, so there's a bunch of stuff I need to buy. I need to buy a side by side, a Bobcat, a tractor, ton of stuff. So I'm on Facebook Marketplace all the time and sorting and talking when can I come see it?"

Chris Koerner

View all product sources →

Meta

Software

6 creators

Creating high-converting lookalike audiences for advertising

"With Meta, we'll find audiences that we know will convert at a very high rate and create lookalike audiences that generally outperform broad targeting by a pretty fair margin."

Matthew Joseph

More source quotes

Digital advertising and customer acquisition

"Don't even bother spending money on any platform that's not Meta until you reach $100,000 a month and spend on Meta. Meta is still the best winner."

Cliff Weitzman

Paid advertising and marketing to reach different consumer segments

"And we even like went back and forth for a while like what do we do on Meta back then? It was still Instagram. And what we realized is even though the price was quite a bit higher and we weren't seeing the return, it was just a different consumer."

Stephen Ellsworth

View all product sources →

Meta Ads Library

Software

4 creators

Reverse engineering competitors' ads

"Take a company that's already winning in a space and have the agent reverse engineer them. So go look at the Meta Ads Library... and tell me what their ads look like. Are they video or static? What countries are they shown to?"

Chris Koerner

More source quotes

Researching competitors' ad strategies

"Whatever they're doing, go to the Meta Ads Library, see what they're doing, who they're targeting, what they're spending, what do their ads look like, copy that playbook."

Chris Koerner

Identifying ecommerce brands spending on ads but lacking creative variety — finding prospects for AI creative services

"I would probably open the Meta ad library and look for companies that are clearly spending money but have not a lot of creative variety — it looks all the same, the same product hook, the same background, the same one or two or three formats across most of ..."

Greg Isenberg

View all product sources →

Meta Ads Manager

Software

1 creator

Running Instagram ads for his business

"You try it out. You're like, 'Oh, actually Facebook makes it really easy. There's this thing called Meta Ads Manager. You just go on it. You upload creative.' I started tinkering around with Meta Ads Manager and we managed to run some Instagram ads profitably."

Ali Abdaal

Meta Pixel

Software

1 creator

Tracking purchases and conversions from Facebook ads to enable lookalike audience optimization

"With the pixel, you basically get your website to talk back to Facebook and say, 'Hey, that person that you sent, they actually purchased. Can you find more people just like that?' And it will. So it's important."

Chris Koerner

About these recommendations

Products are related to this topic through catalog tags. Quotes describe the creator’s stated use; they are not necessarily recommendations for this topic.

Creator counts cover all uses and all dates. Each person counts once per product family. Paid promotions and passing mentions are excluded. Items are ordered by creator count, then name.

Search all facebook matches →