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Meta Ads

Software

18 creators

Promoting venue party packages to locals within a 5-7 mile radius

"That was less than $100 in ad spend. / So $100 in Facebook ads and got $10,000 in bookings. Yes... Now we've learned just focus on our zip, five to seven miles. That's the sweet spot."

Justin Hall

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Targeted advertising.

"When I first started running Facebook ads 9 years ago, right out of my college dorm room... Meta's algorithm is so powerful that it will hand it to Karen with husband John in Kansas and go find her specifically."

Greg LaVecchia

Customer acquisition for snail mail subscription businesses

"Meta ads, like that's a non-negotiable. I would not find an expert. You got to dig into the weeds. You got to learn the ads yourself because that is how this entire business grows... I would not be disheartened by spending 1,500 to get 10 customers because ..."

Chris Koerner

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Google Ads

Software

10 creators

Weekly automated ad performance review and optimization via AI agent workflow

"I was not super happy about the person working on Google Ads for us. I was paying this guy 5k per month. I was able to fire the guy and create this workflow where the agent would review the ads performance every week for me and give the exact step-by-step o..."

Tibo Louis-Lucas

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Driving high-intent patient leads for a dental implant practice

"Right now you have Google Ads that are working obviously, right? I would just actually continue to encourage you to just keep increasing Google ad spend. You're spending 12,000 a month — you're in Orange County. You could probably go to several hundred thou..."

The Game w/ Alex Hormozi

Driving paid search traffic to local business landing pages using problem-agitate-next step headline formula

"I manage his Google Ads, which — when you find the right keywords and you set up the right headlines — I've got a little trick: problem, agitate, next step. Tired of termites? Scared of termites? Afraid termites are infecting your home? Do you want them gon..."

Mike Stewart

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TikTok Ads

Software

2 creators

Paid ads targeting 15–30 year olds

"We decided to take all of our creatives from Meta and move them over to TikTok ads, and for some reason they performed five to six x better. We were able to get four to five x ROAS on the same creatives. Mainly because on TikTok, it targets a younger audien..."

Lino Leighton

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Primary growth channel for iOS app subscriptions, targeting native-feeling video content

"The most important thing for me with specifically TikTok ads is creating content that feels native to TikTok. The thing I like about ads is that I can just make a few winning ads, throw them out, and basically live on them for the next four or five months. ..."

Will Mayer

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About these recommendations

Products are related to this topic through catalog tags. Quotes describe the creator’s stated use; they are not necessarily recommendations for this topic.

Creator counts cover all uses and all dates. Each person counts once per product family. Paid promotions and passing mentions are excluded. Items are ordered by creator count, then name.

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