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TikTok

Software

23 creators

Posting local videos to attract customers to the porch bakery

"It was on TikTok. It literally took me 20 seconds to do. I didn't put much effort into it. I thought nothing of it... I just posted it. Overnight, it did really well."

Angela Henson

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Launching niche accounts to get organic views without needing followers

"I started a TikTok account called You're Somebody Now as the name of the handle, @yoursomebodynow. The first post I posted on that account with zero followers was a slight edit on the video that did well for me... That video with zero followers got 8.2 mill..."

GaryVee

Posting content and building audience; demonstrating that content finds its audience regardless of follower count

"I have 15 million followers on TikTok, right? My latest post on TikTok right there has 25,000 views, right? You see it? Now, I'm starting a new account where I'm just going around TikTok and I'm replying to people."

GaryVee

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Pinterest

Software

4 creators

Having an agent generate design concepts and descriptive language from boards

"Because now these agents can log into websites, I use my Pinterest a lot more too... one of the things that I've done recently is open up a board or a saved group and said, I like this, help me generate concepts based on this or language I can use to descri..."

Claire Vo

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Creating mood boards and gathering visual inspiration for projects

"When it comes to finding inspiration for projects, especially like visual inspiration, I always go back to Pinterest and create maybe a little mood book for myself or put together a few images for the look and feel that I want for a project."

Eve Bouffard

Repurposing winning content and reaching audiences interested in nostalgia, recipes, and crafts

"I would add some more social channels, like Pinterest. I would systematize my content — repurpose winning videos to Pinterest, it's like a search engine built for nostalgia, recipes, crafts."

Codie Sanchez

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1 creator

Growing app downloads and revenue for Erly from zero to $50K/month in 4 months

"Influencer marketing is the one that I picked. It's proven to work. I started out by finding influencers on TikTok and Instagram, reaching out, sending a ton of DMs. The key is finding people where the app fits naturally — they get to continue making their ..."

Jake Glacer

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Products are related to this topic through catalog tags. Quotes describe the creator’s stated use; they are not necessarily recommendations for this topic.

Creator counts cover all uses and all dates. Each person counts once per product family. Paid promotions and passing mentions are excluded. Items are ordered by creator count, then name.

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