How To Become A Sales Machine (Make A TON Of Money)
Codie Sanchez breaks down the four mistakes that kill sales performance and shares the framework her companies use to build nine-figure revenue.
The gist
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Stop underpricing your offer: a 1% price increase drives 8% profit growth, so letting your own finances set the price is costly.
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Top sales performers use 'you/your' 29% more than average reps, keeping the focus on the buyer's problem rather than the sale.
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Use a current-state to future-state to bridge framework so prospects talk themselves into needing your solution rather than being pitched.
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Target buyers already suffering the problem you solve rather than convincing skeptics, and decide whether you sell oxygen or a nice-to-have.
Codie, This Week in Startups, Ali and TBPN agree on 20 things
See what they all use, in their own words. Paid ads are left out.
See what they all swear by Or pick your own peopleAlso mentioned
4:46
Gong
· "There's actually a study by this company called Gong that found that top performers use 'you,' 'your,' and..."
10:10
Own or Be Owned
· "We are almost sold out of Own or Be Owned. This book tells you the 12 levers to make your business..."
15:17
Stripe
· "It might be a Stripe payment link that actually shows the dollar amount inside of it."
18:01
Contrarian Thinking
· "One of the best things you can do is turn your proof and testimonials into stories. Go to Contrarian..."
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