Explore premium

C

Claude

Software

216 creators

Suggesting and refining infographic ideas for newsletter posts

"In writing and proofreading, I then give that copy to Claude and I say, suggest six or seven or eight infographics, and then we fine-tune the ideas until we get the final graphics that you see."

Lon Harris

G

Grok

Software

34 creators

Asking questions in the car and on Twitter

"When I use the Grok bot, for example, it's the same one in the car, it's the same one in my Twitter feed when I ask questions. It's all unified, and I feel like that's what Google needs to do."

Mike Taylor

S

Superhuman

Software

7 creators

Managing a high-volume inbox

"For me, Superhuman Mail is like a lifeline for me. I don't know how I would live without it. My inbox would be completely overfilling."

Shishir Mehrotra

M

MacBook Pro

Product

5 creators

Computer for building iOS apps

"The first thing that you're going to need is a Mac. I'm using a MacBook Pro M4, but I'm pretty sure any newer MacBook M1 and beyond will work just fine."

Riley Brown

D

Dell

Product

3 creators

Purchasing Nvidia GPU racks for on-premises data center deployment

"One of the best rated vendors is Dell. Everybody thinks Dell is a personal computer company. No, Dell is a GPU rack supplier at this point. I want to buy it from Dell."

Cliff Weitzman

C

ChatGPT Pro

Software

2 creators

"Then the very next day I experienced ChatGPT Pro and was completely blown away."

Tom Bilyeu

D

Dell XPS

Product

2 creators

Primary personal laptop for Linux/Omarchy development work

"Here's the machine I use, which is the same one I use, but it's now yours. It's a Dell XPS 14 already set up with Omarchy. The XPS from 2026, with those Intel Panther Lake chips, are the first Dells that I would personally actually use. They fixed the batte..."

David Heinemeier Hansson

A

AirPods Max

Product

1 creator

Higher-quality microphone input for Wispr Flow voice dictation sessions.

"I got these AirPods Max because they have a better mic. I'll just turn on Wispr Flow and I'll just walk around for 10 minutes, just speaking all of my ideas."

Riley Brown

A

Alpha School

Software

1 creator

Homeschool program for Niels Hoven's child

"Big fan, too. Yeah. They use us. My kid is using their homeschool program right now. They're investors also."

Niels Hoven

A

Apple

Product

1 creator

Programming world simulation games and software

"I was programming Apple 2 stuff. For some reason I intuitively wanted to build world simulations."

David Baszucki

B

Black Rifle Coffee

Product

1 creator

"See, this is French press Black Rifle Coffee. That's good coffee. That's real coffee, son."

Joe Rogan

C

Claude Pro

Software

1 creator

"I use Claude pro and I'm paying 200 bucks a month."

Vadim

Premium smoking during conversations and entertainment

"Shout out to Foundation Cigars. This is called the Tabernacle. Foundation cigars. He's a friend of the show. I'll have him send you a box. He give them to me for free."

Joe Rogan

Go-to recommendation for someone wanting one of the best sweatshirts available

"If you're like, 'Just cut through it all, Michael. What is one of the best sweatshirts in this video?' Free Note Cloth 10 sweatshirt. I think it's unbelievable. It's enzyme washed. So what you're left with is very smooth, not fuzzy, almost flawless looking ..."

The Iron Snail

H

HBO

Media

1 creator

"But then like Comcast came through and Prism and HBO and all of a sudden I can watch Taxi Driver 14 times and The Elephant Man and Popeye and Apocalypse Now and Raging Bull like you know from from 12 to on that I would never have had."

Bradley Cooper

Extending Instagram story duration to 48 hours for infrequent story posters

"Instagram Pro recently launched, $3.99 a month I believe, for some premium features. I upgraded instantly. I like the fact that I can extend it to 48 hours because I'm not a daily story person."

John Coogan

Fabric construction for the black t-shirt to achieve greater structure, smoothness, and durability

"For our t-shirt, what I chose to use is what's called an interlock knit. An interlock knit is essentially a double-faced single jersey knit. It has the same loops on the front as it does on the back. The result of that is a fabric that is more structured, s..."

Shift Fashion Group

I

iPhone 17 Pro

Product

1 creator

"The iPhone 17 Pro which also leveled up again this year both in the photo and video departments. The larger main sensor looks really good. They also bumped to a 4x telephoto which I think is the right move. And these iPhones are still the undisputed king of..."

Marques Brownlee

L

Leica

Product

1 creator

Photography

"I'm a pretty avid user of Lightroom and I love I've got a Leica. I love editing photos and stuff."

Andrew Wilkinson

L

Levi's 505 Selvedge Denim

Product

1 creator

"The Levi 505 is over 50 years old. 10 out of 10. I still think is a pretty good deal for a pair of selvedge denim. For those who care about the nuances in their clothing, I think it's an interesting option."

Shift Fashion Group