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Contrarian Thinking Press
Last discussed Sep 16, 2026
A self-publishing imprint created by Codie Sanchez to publish her own books, allowing her to retain higher margins and own customer relationships.
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How To Sell Anything To Anyone Online (Taking This Down In 72 Hours)
Codie Sanchez · Sep 16, 2026
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Codie Sanchez
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Used for: Self-publishing books to retain 40-50% margins vs 10-15% with traditional publishing, and to own customer data
Praised: 3x higher margins than traditional publishing; author retains direct customer...
vs: Traditional publishing pays 10-15% royalties and the publisher owns the custo...
"With the self-publishing model, we were looking at keeping roughly 40 to 50% after the costs of all this stuff like the books. That's 3x higher, which is why we have our own little publisher now, Contrarian Thinking Press."
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