My $2,000/client rule for making money
Ali Abdaal explains how to build an online business by matching your existing skills to a niche and checking whether people will pay at least $2,000 to solve their problem.
The gist
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List skills from your personal, professional, and life experience before deciding what service or product to offer.
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A niche is a person-problem combination; Abdaal suggests generating 20 to 30 options before narrowing down.
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Test each niche against three filters: do you enjoy helping those people, can you actually help them, and is the problem painful enough.
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Abdaal uses $2,000 as a minimum price threshold, arguing that if people won't pay that, the problem probably isn't painful enough to build around.
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