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The Four

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Last discussed May 27, 2026

Scott Galloway's book analyzing Amazon, Apple, Facebook, and Google

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Used for: Analysis of big tech companies and their impact Praised: Prescient predictions about big tech regulation and social impact vs: Originally started as love letter but became cautionary tale

"I've been following you since your book, The Four, which I found to be an incredibly insightful take on the success of big tech in our world. Thanks. By the way, I wrote that 10 years ago."

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