The Dip
1 creator use or recommend it
A business book by Seth Godin about knowing when to quit and when to stick with projects, focusing on the challenge of getting through difficult middle phases.
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What creators say
"I remember I read this book by Seth Godin called The Dip. It was pretty powerful idea. He basically was just saying there's a big dip between being a beginner and the top of your field where you make the top 1% and most people quit in the middle."
More from Brian Armstrong →
"Are you familiar with Seth Godin's The Dip concept? Seth Godin's The Dip, it actually applies to businesses like starting a new business or a new venture. It's this curve that initially goes up a decent amount and then it crashes and goes negative..."
More from Mark Manson →"The dip describes something in the world that no one had talked about in the book before, which is the power of quitting. What is the dip? The dip is the hard part in between starting and getting good at it."
More from Seth Godin →"This is kind of like Seth Godin's dip where it's like in the beginning it's very exciting to build a brand and a product and the social content."
More from Matt D'Avella →Keep exploring
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