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technique
SMS Marketing
Last discussed Sep 11, 2026
Direct marketing technique using text messages to reach consumers on their mobile devices with promotional content and offers.
Recently discussed in
Everything You Know About Social Media Is Changing
Gary Vaynerchuk · Sep 11, 2026
What creators say
GV
Gary Vaynerchuk
mentioned
Used for: Direct consumer outreach channel for performance marketing
Praised: High open rates, direct personal channel to consumer
vs: Compared to Snapchat chat ads as an analog for direct messaging marketing
"SMS marketing is working extremely well and this is clearly an incredible channel to figure out how to penetrate."
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