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technique
Keep-Kill Decision Framework
1 creator use or recommend it
▲ 1 active in the last 90 days
1 recommend
Last discussed Oct 11, 2026
A framework for setting a 30/60/90-day 'kill date' with benchmarks to decide whether to double down on, sustain, or kill an idea.
Recently discussed in
Avoid These 7 Bad Habits If You Want To Own A Business
Codie Sanchez · Oct 11, 2026
What creators say
Codie Sanchez
recommends
Used for: Deciding whether to continue or kill a new idea
Praised: Prevents doubling down on ideas that start hot and flame out
"If you do go forward with your idea, you have to set a kill date using the keep-kill decision framework... Basically define a period, 30, 60, 90 days. You're going to clear benchmarks to figure out if you should keep going. If you're growing, doub..."
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