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frame.md

frame.md

technique
Last discussed Aug 18, 2026

A HyperFrames-specific extension of design.md that reformats brand guidelines to be optimized for video frame composition, emphasizing motion, larger elements, and temporal layout.

What creators say

JC
José Chayet
mentioned
vs: Used as an analogy — Frame.io did for video what untitled is doing for audio ...

"Dropbox was being unbundled into different verticalized solutions. So you had Frame.io for video. We were unbundling Dropbox into this audio-centric cloud service."

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BS
Bilawal Sidhu
mentioned
Used for: Giving timestamped comments and feedback to video editors vs: Part of a manual workflow he is trying to reduce; wishes AI could handle more...

"I'm stuck in Frame.io hell of telling the editors, 'No, no, no. I said the same thing, I just tried to say it slightly differently here.' The way that I do it is I use Frame.io and Descript, and I just do a lot of comments, and there's a lot of ba..."

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Ali Abdaal
mentioned
Used for: Giving feedback to editors on video projects

"Now I've got to get involved in the edit and give all this feedback on Frame.io."

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JM
Jake Moran
mentioned
Used for: Providing video-optimized design direction to AI agents — maximizing frame use, motion, and large visual elements instead of webpage spatial layout Praised: Purpose-built for video rather than webpages; helps agent apply correct tempo... vs: Extends design.md which is made for webpages, not video frames

"We just released last week something called frame.md, which you can create on hyperframes.dev/design. You just drop your design.md, and then our agent will reformat it to be better for video. We push that a step further with frame.md — giving it t..."

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