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Celsius
Energy drinks marketed as fitness and energy supplements with natural ingredients and metabolism-boosting properties.
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"just to see these two guys walk in total badasses with their matching kimonos with their Celsius drinks"
From:
a16z, Anish Acharya: Is SaaS Dead? Do Margins Still Matter? Why We Are Not in an AI Bubble?
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▶ 1:09:46
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Feb 2026
Attribution: Anish mentions Celsius drinks when describing the Korea founders' memorable first meeting