Client Webinars
Technique
Proactive mass client communication during market downturns to reduce individual call volume and manage client emotions at scale
"As soon as the market starts to decline, we start hosting webinars. We usually get about 50% to 60% of clients showing up. While the market's down, every two weeks we're going to host a webinar and just tell you what's going on, what our plan is, how we can..."