Kickstarter
Software
Validating product-market fit and raising initial capital for ButcherBox launch without taking on venture investment
"We launched on Kickstarter. My idea was I'll put $10,000 into this business for everything. And if it doesn't work, it doesn't work. And the Kickstarter will tell us if this is something that customers want or not. We went out to raise $25,000. And I think ..."
How to build a $600 million company without raising money (with ButcherBox CEO Mike Salguero)
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More source quotes
Getting first customers for hardware products at premium prices
"Kickstarter is still like a very viable option doing viral ads to get your first thousand customers to give you $1,000."
"We launched our first product on Kickstarter and generated over $200,000 in the first month"