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Tim Ferriss's 'which failure produces the most information' heuristic
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Last discussed Oct 28, 2026
A decision-making heuristic from Tim Ferriss: when choosing what to try, ask which failure would produce the most information.
Recently discussed in
Why “Learn From Your Mistakes” Is Bad Advice
Mark Manson · Oct 28, 2026
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Mark Manson
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Used for: Deciding which projects or business experiments to try
Praised: Even low-probability attempts yield learning about yourself, your team, and y...
"Tim Ferriss has a heuristic around decision-making that is kind of similar to this where he says that when choosing what to try to do, ask yourself which failure produces the most information. I've ended up running these through a lot of my own de..."
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