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They Ask You Answer

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1 creator use or recommend it

1 use
Last discussed Jun 7, 2026

Business book by Marcus Sheridan about transparent marketing and pricing

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MS
Used for: Learning transparent pricing strategy for building customer trust Praised: Teaches the importance of upfront pricing transparency

"I read this book called They Ask You Answer. Here's my one takeaway - people want to know the cost of what you're selling them. I can just build trust with my customers by just telling them the cost right up front."

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