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The One and the 99: Forging Identity in the Age of Social Contagion

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John Coogan

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1 recommend 1 mention
Last discussed Jun 16, 2026

A book by Ben Burgess exploring identity formation in the age of social contagion and mimetic desire.

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John Coogan
recommends
Praised: Explores mimetic desire, identity, social contagion, the relationship between...

"The book is The One and the 99. Go pick it up wherever books are sold. Thank you, Ben, for coming on the show."

YC Demo Day Lightning Round, New Snap AR Glasses, SpaceX ... · ▶ 2:40:47 · Jun 16, 2026
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TBPN
mentioned

"Our next guest is the author of The One and the 99: Forging Identity in the Age of Social Contagion."

YC Demo Day Lightning Round, New Snap AR Glasses, SpaceX ... · ▶ 2:23:39 · Jun 16, 2026
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