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Sell it before you have it

technique

1 creator use or recommend it

▲ 1 active in the last 90 days

1 recommend
Last discussed Oct 27, 2026

A validation approach of pitching and selling a product or service before fully building it.

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What creators say

Chris Koerner
recommends
Used for: Validating demand for the job board before buying a domain

"What do I love to say? Sell it before you have it. I haven't even bought a domain name yet."

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