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Power Bar
1 creator use or recommend it
▲ 1 active in the last 90 days
1 use
Last discussed Aug 4, 2026
One of the original energy/protein bars, created by Brian Maxwell in the late 1980s and initially marketed to endurance athletes like marathoners.
Recently discussed in
From the Super Bowl to Private Equity: How Steve Young Wins at Everything
Steve Young · Aug 4, 2026
What creators say
SY
Steve Young
uses
Used for: Meal replacement as a single athlete
vs: Described as the first protein bar, predating all the protein bars available ...
"Power Bar was the first kind of protein bar, if you think about all the protein bars today. Power Bar was the first one in the late 90s, and I was famously eating them because I was single — it was my meal replacement, that was my meal."
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