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KPIs

technique

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Last discussed Oct 28, 2026

Key Performance Indicators: metrics each person or team is held accountable to.

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Tom Bilyeu
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Used for: Holding employees accountable in a flat media company structure Praised: Clear metrics and accountability, suits a core business focused on doing the ... vs: Switched from OKRs, which are better for new initiatives; never faithfully de...

"What we use are KPIs. So everybody knows what their KPI is. They know exactly what the metric is that they need to hit to be held accountable. We make sure that they have what they need in order to hit that KPI. But we tried OKRs for a while and w..."

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