Hit Makers
A book by Derek Thompson exploring the science and stories behind why certain things become popular in culture and commerce.
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"The book I brought with me here, which I'm enjoying is Derek Thompson's Hitmakers because I thought it'd be relevant when thinking about writing and podcasting."
More from Cal Newport →+1 more mention from Cal
"I finished Derek Thompson's first book, The Hit Makers, which is about like why things are popular or not popular. It's like a classic 2010 style i..."
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